Webloyalty is an online marketing and reward company that operates subscription-based loyalty programs like “Shopper Discounts & Rewards” and “Complete Savings”. It partners with major e-commerce retailers to provide customers with ongoing incentives, discounts, and cashback, while generating a secondary referral commission stream for the partner businesses. [1, 2, 3]
Company Profile
- Founded: 1999 (Headquartered in Norwalk, Connecticut, US).
- Corporate Parent: Acquired by the Affinion Group (a subsidiary of Apollo Global Management and General Atlantic) in 2011.
- European Operations: Established in the UK in 2007 with a central European Centre of Excellence in Nyon, Switzerland. [1, 2, 3]
How Their Programs Work
- Business Model: Webloyalty partners with over 200 businesses worldwide to provide post-transaction rewards to shoppers.
- User Perks: Members pay a monthly subscription fee for access to benefits like cashback, discount codes, and travel savings.
- Controversies: The company has previously faced lawsuits and public controversy regarding its marketing practices, with many consumers claiming they subscribed to the service unknowingly after being offered a post-checkout discount. [1, 2, 3, 4, 5]
Key Locations & Contact
- UK Headquarters: 3rd Floor, 6 Ramillies Street, London, W1F 7TY, UK.
- UK Customer Service: 0800 389 6960 (via Complete Savings).
- European Office: Avenue Reverdil 8, 1260 Nyon, Switzerland.
- French Support: +33 (0)9 69 39 40 01 (Paris office). [1]
For more information, visit the Webloyalty UK or global Webloyalty platforms, or explore consumer experiences on Trustpilot. [1]